Founder, Toco Marketing | Digital Growth & CRM Strategist

Sonia Quaresma is a digital marketing expert with over 12 years of experience, specialising in FMCG D2C, food, and drink brands. She has helped brands like Pact Coffee, Boden, Oddbox and Lily’s Kitchen optimise their customer acquisition, retention, CRM, CRO, and ecommerce growth strategies.

Known for her hands-on approach, Sonia is a problem-solver who thrives on new challenges and ambitious goals. Whether it's website management, conversion optimisation, or CRM innovation, she blends strategy, creativity, and data to drive sustainable growth.

Beyond marketing, she’s never without her trusty Moleskine notebook, loves a good challenge, and—fair warning—will happily talk about her whippet every day.