Case Studies
We drive profitable brand growth
Discover how we've delivered real results for our clients.
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Doctors in Italy
Generating international student leads
Doctors in Italy provide shadowing programmes in Italy for American students, ranging from $5,000 to $15,000.
Toco has set up tracking, improved their landing pages, and effectively managed acquisition channels to drive better results.
Key improvements included a refreshed creative strategy focused on students, along with a simplified account structure that made it easier to optimise towards their business goals.
With those actions, we’ve been able to reduce CPL from over €200 to €22.
Ezra
Double booking revenue in 6 months
Ezra is a MRI Scan service in the US, that combines advanced AI systems to accelerate and enhance imaging services. Price point for products is circa $2k.
Founded in 2018, Ezra wasn’t able to grow their bookings through 2023 as their paid channels were stagnant.
Toco took over their channel management (paid social and PPC), tracking and landing page optimisation. We introduced a rapid creative testing framework, agile state level budget management and improved their landing pages.
With those actions, we’ve been able to double their acquisition revenue in 6 months.
Ayu Cosmetics
Improving customer engagement through email
Ayu is a vegan cosmetics brand set up by renowned makeup artist Suzie O'Neill.
Email is a strong sales channel for Ayu, however their welcome journey didn’t reflect the brand and their BAU campaigns were disjointed visually.
Toco restructured their welcome flow and developed a new Klaviyo email template for their BAU campaigns.
With those actions, we’ve increased the % of customers placing an order from the welcome flow from 3.8% to 10.2%.
