Revenue in
the inbox.
Automated flows that recover lost revenue. Segmented campaigns that drive repeat purchases. Smart RFM segmentation that keeps your best customers engaged. As official Klaviyo partners, we take over your email channel end-to-end — so you can focus on everything else.
What's included
Everything you need
to perform.
Speak to your customers, not at them
Welcome series, post-purchase flows, re-engagement sequences — every automated flow is designed around your customer journey. A/B testing on concepts rather than hunches. Monthly campaign calendars with design, copywriting, and deliverability monitoring baked in.
Recover lost revenue automatically
Abandoned basket and browse sequences that recover lost revenue with urgency and social proof. These flows run 24/7 — we set them up, monitor performance, and optimise continuously. For one e-commerce client, this alone generated £180k+ in recovered revenue in 6 months.
Retention that increases LTV
Post-purchase upsell, cross-sell, review requests, and referral flows. Win-back sequences for lapsed customers. Smart RFM segmentation to target the right people at the right time. List hygiene built into everything — because a clean list is a profitable list.
The process
How we work
together.
Audit Your Current Setup
We review your existing CRM, email platform, list health, and automation flows. We find out what's working, what's broken, and what's missing.
Strategy & Architecture
We map your customer journey and design an automation architecture around it. Every flow has a purpose tied to a business outcome.
Build & Migrate
Flows are built, segments are created, and data is cleaned and migrated if needed. Everything is tested before it goes live.
Campaign Execution
We take over the ongoing email calendar — planning, writing, designing, and sending your campaign emails on time, every time.
Optimise & Grow
Monthly performance reviews, A/B test results, and list growth reporting. We continuously improve open rates, click rates, and revenue per email.
The numbers
Results that
speak for themselves.
2.5×
CR for AYU Cosmetics
Increased welcome journey conversion rate from 3.8% to 10.2% for a beauty brand
+20%
DAU for Five Lives
Increased daily active users using smart RFM segmentation and automated app notifications for a health app
+£180k
Revenue recovered
Abandoned cart and win-back flows generating incremental revenue for an e-commerce client in 6 months
Common questions
FAQ
Which CRM and email platforms do you work with?
We're official Klaviyo partners and also work across Braze, Customer.io, and Mailchimp. If you're not sure which is right for you, we'll recommend one based on your business model and budget.
Do you write the emails or do we?
We handle everything — strategy, copywriting, design, and sending. You review and approve before anything goes out.
What happens during peak periods like Black Friday?
We scale activity with you. We plan together and fully execute to leave you free to handle busier periods. No hidden surcharges — the monthly price doesn't increase because you're sending more emails during peak.
Can I start with a one-off project instead of ongoing?
Yes. We offer a one-off audit and flows revamp if you want to fix your foundations before committing to ongoing management. Many clients start there and move to recurring once they see the impact.
What if our list is old or poorly segmented?
We start with a list audit and clean-up. It's common to lose some contacts in the process, but the ones that remain will be far more valuable. List hygiene and deliverability monitoring are built into our ongoing service.
How long before automations are live?
Core flows (welcome, abandoned cart, post-purchase) are typically live within 4 weeks. More complex builds take a little longer, but we prioritise the highest-value flows first.